Transparent recruitment process by the example of Techmo
In Poland, an increasing number of entrepreneurs realize that a professional recruitment process highly contributes to creating a brand's image and its development. We can observe the growing number of companies that implement uniform procedures of a high standard and share them with potential candidates. One of them is Techmo – a Polish IT company dealing with speech processing. Techmo employs nearly 40 people – including almost 30 IT specialists, and by its example, we will discuss good practices in recruitment and, above all, the transparency of the whole process.
Transparency – the key to successful recruitment?
Transparency in recruitment has been discussed for a long time, but many entrepreneurs are still not fully aware of what it exactly is. They perceive it only as disclosing salaries to potential candidates. Meanwhile, in an era of increasing employee demands, transparency is much more than that. Techmo perfectly demonstrates how it should work. “We developed an internal outline of the recruitment process some time ago, but we saw the value in making it available to the candidate, which is also valuable for us. This will make the process transparent to everyone.” - says Gabriela Grzybacz, HR Manager at Techmo.
The company, despite not being large, has done what is expected of the biggest in the industry, which is to provide a full description of the recruitment process. By sharing this process on the website, the candidate knows what to expect when submitting their application. The candidates know what the next steps are and how they should prepare for them.
source: techmo.pl
The last stage is also crucial in terms of transparency of recruitment. As Gabriela Grzybacz points out: “Every process ends with a feedback message.” For this reason, candidates can count on being informed even if they have not been approved. It has a significant impact on the company image and its position in the employer's market, because for the candidates – as it results from the research conducted by Praca.pl service – honesty plays a pivotal role in defining a good employer.
Such action taken by Techmo not only creates an image of the company as a good employer and gives a chance to find qualified employees, but it also provides considerable comfort. First of all - the rules are clear for all candidates, so the number of questions and doubts is limited. It, in turn, allows the recruiter to focus on simple tasks.
Running a smaller business? Don't be afraid to be transparent!
In times of fierce competition in the labor market, it is difficult to attract a potential employee with something unique – especially if the capabilities of our company in this field are much smaller than those of international corporations. What is more, the expectations of candidates, who require that the recruitment is conducted professionally and transparently, are also growing.
Transparency is key here. If you want to compete with larger companies for the best professionals, you should:
explain to the potential employee what exactly the recruitment process in your company will look like – preferably on the website, in the "job" or "career" section (an example of how to do this is shown by Techmo);
indicate to the candidates their tasks, as well as the skills, qualifications you require of them – talking about responsibilities is not a bad thing, especially since employees themselves want to know what their tasks will be;
inform the candidate about what they will gain by working for your company – the more detailed the description, the more likely the potential employees will be to submit their application (if you want to find out what kind of employer Techmo is, check out the People@Techmo report prepared by the company);
ensure good communication in recruitment, i.e. inform the candidates of the status of their application and provide feedback – even if the application is rejected.
The survey showed that for 77 percent of candidates, transparency is the most significant feature of a good recruitment process. Therefore, your recruitment should be based on the principles no matter how big your company is, who you want to hire and what your business goals are.
Transparency and recruitment automation - an indispensable duo
If you run a small business and want to implement a transparent recruitment process, you might encounter one basic problem – the need to provide feedback to each candidate. It makes things complicated when your company receives dozens or hundreds of applications - then it might pose a challenge to respond to each person.
That is why recruitment automation comes in, which, combined with transparency, will be a way to professionalize your business. In LightApply, we will help you automate the whole process. Hence, each candidate will know the status of the recruitment process. Additionally, you and your employees will not waste time writing dozens of messages or making lots of phone calls.
To sum up...
Provide candidates with knowledge of the rules and subsequent recruitment stages, automating the entire process. In this way, you will build an image of a reliable employer, gaining the opportunity to hire better specialists, and the door to development will open for you. This is possible even in a relatively small organization, as exemplified by Techmo.
Contact us if you want to get on the right track and take care of Candidate Experience more effectively than before!
